Job Summary

We are seeking a results-driven Events & Activation Manager to drive membership growth for the Apapa Clinic through community events, grassroots activations, partnerships, and direct engagement.

Key Responsibilities

• Plan and execute community events, health checks, and membership drives.
• Develop partnerships with resident associations, market groups, religious organizations, schools, and other community bodies.
• Drive on-the-spot membership registration and convert prospects into registered members.
• Coordinate event logistics, staffing, promotional materials, and follow-up.
• Track attendance, leads, registrations, conversion rates, and membership growth.
• Prepare regular performance reports and improve activations based on data and feedback.
• Work closely with clinic teams to support membership and service utilization.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, Public Relations, or a related field.
• Minimum 5 years’ experience in events, experiential marketing, brand activation, business development, or community engagement.
• Proven experience in on-ground activations and community-focused campaigns.
• Strong communication, negotiation, partnership-building, and project management skills.
• Ability to engage the public and convert prospects into customers or members.
• Strong understanding of grassroots marketing and B2C customer acquisition.
• Experience in HMO/healthcare, NGO/public health, experiential marketing, or consumer-facing businesses is an advantage.